{"id":188287,"date":"2026-10-27T10:46:09","date_gmt":"2026-10-27T16:46:09","guid":{"rendered":"https:\/\/www.unan.edu.ni\/?p=188287"},"modified":"2026-10-27T14:26:01","modified_gmt":"2026-10-27T20:26:01","slug":"feriando-una-propuesta-digital-que-busca-impulsar-a-las-mujeres-productoras-de-nicaragua","status":"publish","type":"post","link":"https:\/\/www.unan.edu.ni\/index.php\/reportajes\/feriando-una-propuesta-digital-que-busca-impulsar-a-las-mujeres-productoras-de-nicaragua.odp","title":{"rendered":"Feriando, la aplicaci\u00f3n que busca posicionar a productoras comunitarias, ind\u00edgenas y afrodescendientes  \u00a0"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"188287\" class=\"elementor elementor-188287\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5039792e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5039792e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-60b70c03\" data-id=\"60b70c03\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5870b1d5 elementor-widget elementor-widget-spacer\" data-id=\"5870b1d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a580f86 elementor-widget elementor-widget-text-editor\" data-id=\"6a580f86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tNOTICIAS\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1b4326b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1b4326b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-53b7e714\" data-id=\"53b7e714\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-130736ca\" data-id=\"130736ca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-a94cb58\" data-id=\"a94cb58\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7aa07066 elementor-widget elementor-widget-spacer\" data-id=\"7aa07066\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-685ec04e elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"685ec04e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Feriando, la aplicaci\u00f3n que busca posicionar a productoras comunitarias, ind\u00edgenas y afrodescendientes  \u00a0<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59d94177 elementor-widget elementor-widget-spacer\" data-id=\"59d94177\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-29bf5173 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29bf5173\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-42101d08\" data-id=\"42101d08\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50e977a1 elementor-widget elementor-widget-image\" data-id=\"50e977a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1080\" height=\"576\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3732.JPG.jpg\" class=\"attachment-full size-full wp-image-188288\" alt=\"Feriando: una propuesta digital que busca impulsar a las mujeres productoras de Nicaragua\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3732.JPG.jpg 1080w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3732.JPG-300x160.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3732.JPG-1024x546.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3732.JPG-768x410.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24d93bf6 elementor-widget elementor-widget-post-info\" data-id=\"24d93bf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-aa4fcf3 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.unan.edu.ni\/index.php\/author\/dci\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-user-circle\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tDirecci\u00f3n de Comunicaci\u00f3n Institucional\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-e1ee0d7 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-tags\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/www.unan.edu.ni\/index.php\/odp\/reportajes\" class=\"elementor-post-info__terms-list-item\">Reportajes<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-22b7949 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.unan.edu.ni\/index.php\/2026\/10\/27\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>octubre 27, 2026<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48a38999 elementor-widget elementor-widget-text-editor\" data-id=\"48a38999\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Como resultado de la formaci\u00f3n integral que promueve la <a href=\"https:\/\/www.unan.edu.ni\/\">UNAN-Managua<\/a> y el fortalecimiento de capacidades tecnol\u00f3gicas, investigativas y emprendedoras en la educaci\u00f3n universitaria, estudiantes del <a href=\"https:\/\/www.facebook.com\/\">CUR-Carazo<\/a> desarrollaron <strong>Feriando<\/strong>, una propuesta digital orientada a fortalecer la comercializaci\u00f3n de productos elaborados por mujeres productoras de comunidades rurales, ind\u00edgenas y afrodescendientes del pa\u00eds.<\/p><p>Feriando surge como una plataforma innovadora que facilita la publicaci\u00f3n y promoci\u00f3n de productos, permite compartir la ubicaci\u00f3n de las productoras y fortalece el v\u00ednculo con potenciales compradores. De igual manera, incorpora una modalidad de intercambio de productos o <a href=\"https:\/\/concepto.de\/trueque\/\">trueque<\/a>, ampliando las alternativas de comercializaci\u00f3n y contribuyendo a dinamizar la econom\u00eda familiar.\u00a0<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-188290\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/Captura-de-pantalla-2026-10-27-102107.jpg\" alt=\"\" width=\"1080\" height=\"576\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/Captura-de-pantalla-2026-10-27-102107.jpg 1080w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/Captura-de-pantalla-2026-10-27-102107-300x160.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/Captura-de-pantalla-2026-10-27-102107-1024x546.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/Captura-de-pantalla-2026-10-27-102107-768x410.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p><p>Con esta iniciativa presentada durante <a href=\"https:\/\/www.hackathonicaragua.com.ni\/\"><strong>Hackathon Nicaragua 2026 <\/strong><\/a>los estudiantes identificaron los desaf\u00edos que enfrentan muchas productoras para ampliar sus mercados, conectar con nuevos clientes y obtener mayores oportunidades de crecimiento econ\u00f3mico.\u00a0<\/p><p>En coherencia con los principios de inclusi\u00f3n, equidad e interculturalidad promovidos acorde con la <a href=\"https:\/\/www.unan.edu.ni\/index.php\/institucional\/estrategia-nacional-de-educacion-en-todas-sus-modalidades-bendiciones-y-victorias-2024-2026.odp\">Estrategia Nacional de Educaci\u00f3n<\/a>, la aplicaci\u00f3n contempla la traducci\u00f3n de sus contenidos a seis idiomas: espa\u00f1ol, miskito, mayangna, rama, gar\u00edfuna y creole. Esta caracter\u00edstica permitir\u00e1 reducir barreras ling\u00fc\u00edsticas y favorecer la participaci\u00f3n de diversos pueblos y comunidades en entornos digitales accesibles y amigables.\u00a0<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-188291\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3731.JPG.jpg\" alt=\"\" width=\"1080\" height=\"576\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3731.JPG.jpg 1080w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3731.JPG-300x160.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3731.JPG-1024x546.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3731.JPG-768x410.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p><p>El proceso de creaci\u00f3n de este proyecto tecnol\u00f3gico represent\u00f3 una valiosa experiencia de aprendizaje para los integrantes del equipo, quienes fortalecieron competencias en investigaci\u00f3n, desarrollo tecnol\u00f3gico, mercadotecnia, dise\u00f1o de marca y <a href=\"https:\/\/www.unir.net\/revista\/marketing-comunicacion\/comunicacion-estrategica-empresas\/\">comunicaci\u00f3n estrat\u00e9gica<\/a>.<\/p><p>Los universitarios F\u00e1tima C\u00e1rdenas, Klaimer Navarro, Ronald Berm\u00fadez, Josu\u00e9 Estrada y Jharen M\u00e9ndez, destacaron que el acompa\u00f1amiento brindado por sus tutores durante las diferentes etapas de desarrollo del proyecto fue trascendental y de mucha motivaci\u00f3n, poniendo en relevancia las ideas, la creatividad y el conocimiento para construir soluciones que aportan al bienestar y desarrollo del pa\u00eds.\u00a0<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-188292\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3744.JPG.jpg\" alt=\"\" width=\"1080\" height=\"576\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3744.JPG.jpg 1080w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3744.JPG-300x160.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3744.JPG-1024x546.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/IMG_3744.JPG-768x410.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p><p>Como parte de su proyecci\u00f3n, el equipo espera continuar perfeccionando la aplicaci\u00f3n hasta alcanzar su lanzamiento oficial, promoviendo su implementaci\u00f3n en comunidades rurales y fortaleciendo alianzas con instituciones y organizaciones que impulsan el dinamismo econ\u00f3mico y social de las mujeres productoras de Nicaragua.\u00a0<\/p><p>Feriando es un ejemplo del rol transformador de la <a href=\"https:\/\/diariobarricada.com\/nacionales\/avances-y-logros-en-la-educacion-superior-de-nicaragua\/\">educaci\u00f3n u<\/a>niversitaria y del protagonismo estudiantil en la construcci\u00f3n de soluciones tecnol\u00f3gicas que aportan al bienestar, la inclusi\u00f3n y el desarrollo econ\u00f3mico sostenible de Nicaragua.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c52e378 elementor-share-buttons--skin-framed elementor-share-buttons--shape-rounded elementor-share-buttons--view-icon elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"3c52e378\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Compartir en facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_x-twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Compartir en x-twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-x-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Compartir en whatsapp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-whatsapp\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-7e0bf1c3\" data-id=\"7e0bf1c3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74b28fea elementor-widget elementor-widget-spacer\" data-id=\"74b28fea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-36bda303 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"36bda303\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5e87aed5\" data-id=\"5e87aed5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-245fffc1 elementor-blockquote--skin-border elementor-widget elementor-widget-blockquote\" data-id=\"245fffc1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tNotas 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