{"id":166918,"date":"2026-04-24T11:49:33","date_gmt":"2026-04-24T17:49:33","guid":{"rendered":"https:\/\/www.unan.edu.ni\/?p=166918"},"modified":"2026-04-24T14:16:44","modified_gmt":"2026-04-24T20:16:44","slug":"bootcamp-impulso-creativo-fortalece-capacidades-de-negocio-digital","status":"publish","type":"post","link":"https:\/\/www.unan.edu.ni\/index.php\/notas-informativas\/bootcamp-impulso-creativo-fortalece-capacidades-de-negocio-digital.odp","title":{"rendered":"Mercado digital, \u00e1rea en la que se capacitan los emprendedores con el acompa\u00f1amiento institucional"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"166918\" class=\"elementor elementor-166918\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f474096 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f474096\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6317e501\" data-id=\"6317e501\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1476d25b elementor-widget elementor-widget-spacer\" data-id=\"1476d25b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b3a46c9 elementor-widget elementor-widget-text-editor\" data-id=\"6b3a46c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tNOTICIAS\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fc280bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fc280bd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-58a3722f\" data-id=\"58a3722f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-3d76204a\" data-id=\"3d76204a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-5a31ce19\" data-id=\"5a31ce19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-775ef1ce elementor-widget elementor-widget-spacer\" data-id=\"775ef1ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-183af012 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"183af012\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Mercado digital, \u00e1rea en la que se capacitan los emprendedores con el acompa\u00f1amiento institucional<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26c0129c elementor-widget elementor-widget-spacer\" data-id=\"26c0129c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-54bf4976 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54bf4976\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-37fa77b9\" data-id=\"37fa77b9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6417fc78 elementor-widget elementor-widget-image\" data-id=\"6417fc78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1080\" height=\"576\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/1-IMG_7568.JPG.jpg\" class=\"attachment-full size-full wp-image-166919\" alt=\"Bootcamp Impulso Creativo fortalece capacidades de negocio digital\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/1-IMG_7568.JPG.jpg 1080w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/1-IMG_7568.JPG-300x160.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/1-IMG_7568.JPG-1024x546.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/1-IMG_7568.JPG-768x410.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e378ef3 elementor-widget elementor-widget-post-info\" data-id=\"e378ef3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-aa4fcf3 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.unan.edu.ni\/index.php\/author\/dci\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-user-circle\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tDirecci\u00f3n de Comunicaci\u00f3n Institucional\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-e1ee0d7 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-tags\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/www.unan.edu.ni\/index.php\/odp\/direccion-de-investigacion\" class=\"elementor-post-info__terms-list-item\">Direcci\u00f3n de investigaci\u00f3n<\/a>, <a href=\"https:\/\/www.unan.edu.ni\/index.php\/odp\/notas-informativas\" class=\"elementor-post-info__terms-list-item\">notas informativas<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-22b7949 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.unan.edu.ni\/index.php\/2026\/04\/24\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>abril 24, 2026<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c846a38 elementor-widget elementor-widget-text-editor\" data-id=\"c846a38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En el marco del D\u00eda Mundial del Emprendimiento, tres universidades p\u00fablicas de Nicaragua junto a emprendedores nicarag\u00fcenses se reunieron en el Centro de Innovaci\u00f3n y Dise\u00f1o de la UNAN-Managua para protagonizar el Bootcamp Impulso Creativo \u00abDe la idea al mercado digital\u00bb.<\/p><p>Esta iniciativa desarrollada por la Secretar\u00eda de Econom\u00eda Creativa y Naranja de la Presidencia en coordinaci\u00f3n el Ministerio para la Promoci\u00f3n de los Emprendimientos, Ministerio de la Juventud e instituciones educativas busca fortalecer el conocimiento, aplicaci\u00f3n y aprovechamiento de herramientas digitales para el crecimiento de emprendimientos con identidad, que integran creatividad, cultura, innovaci\u00f3n y sentido de pertenencia.<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-166921\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/2-IMG_7446.JPG.jpg\" alt=\"\" width=\"1080\" height=\"576\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/2-IMG_7446.JPG.jpg 1080w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/2-IMG_7446.JPG-300x160.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/2-IMG_7446.JPG-1024x546.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/2-IMG_7446.JPG-768x410.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p><p>Las autoridades y emprendedores destacaron la importancia de estas capacitaciones continuas impulsadas por nuestro buen Gobierno Sandinista para potenciar el talento de cada uno de los protagonistas en la elaboraci\u00f3n y dise\u00f1o de productos pertenecientes a diferentes rubros, desde los que aportan a dinamizar la econom\u00eda del pa\u00eds.\u00a0<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-167009\" src=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/frrffffrfrfrf.jpg\" alt=\"\" width=\"1545\" height=\"820\" srcset=\"https:\/\/www.unan.edu.ni\/wp-content\/uploads\/frrffffrfrfrf.jpg 1545w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/frrffffrfrfrf-300x159.jpg 300w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/frrffffrfrfrf-1024x543.jpg 1024w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/frrffffrfrfrf-768x408.jpg 768w, https:\/\/www.unan.edu.ni\/wp-content\/uploads\/frrffffrfrfrf-1536x815.jpg 1536w\" sizes=\"(max-width: 1545px) 100vw, 1545px\" \/><\/p><p>Este espacio formativo, que favoreci\u00f3 el aprendizaje pr\u00e1ctico, el intercambio de experiencias y el acompa\u00f1amiento t\u00e9cnico, cont\u00f3 con la realizaci\u00f3n de cuatro laboratorios de producci\u00f3n, en los cuales los protagonistas se integraron por equipos de trabajo para abordar temas relacionados al dise\u00f1o gr\u00e1fico, fotograf\u00eda, storytelling y segmentaci\u00f3n.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d06c6a0 elementor-widget elementor-widget-video\" data-id=\"d06c6a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/Y0fBr_uVudc&quot;,&quot;show_image_overlay&quot;:&quot;yes&quot;,&quot;image_overlay&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.unan.edu.ni\\\/wp-content\\\/uploads\\\/3-IMG_7444.JPG.jpg&quot;,&quot;id&quot;:166922,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;video_type&quot;:&quot;youtube&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t\t\t<div class=\"elementor-custom-embed-image-overlay\" style=\"background-image: url(https:\/\/www.unan.edu.ni\/wp-content\/uploads\/3-IMG_7444.JPG.jpg);\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-play\" role=\"button\" aria-label=\"Reproducir v\u00eddeo\" tabindex=\"0\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-play\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e136d27 elementor-widget elementor-widget-text-editor\" data-id=\"e136d27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El Bootcamp, que tambi\u00e9n forma parte del Plan Especial Abril Creativo Viva la Paz, propici\u00f3 el desarrollo de la identidad visual y creaci\u00f3n de piezas publicitarias, la captura de im\u00e1genes atractivas que resalten la calidad de los productos, la construcci\u00f3n de narrativas persuasivas y redacci\u00f3n de guiones que conecten con el cliente, y la segmentaci\u00f3n de audiencias digitales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ca6f622 elementor-arrows-position-inside elementor-widget elementor-widget-image-carousel\" data-id=\"3ca6f622\" data-element_type=\"widget\" data-e-type=\"widget\" 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class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7581f07 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7581f07\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6146ba3d\" data-id=\"6146ba3d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-562164a elementor-blockquote--skin-border elementor-widget elementor-widget-blockquote\" data-id=\"562164a\" data-element_type=\"widget\" data-e-type=\"widget\" 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height=\"500\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fbf974f elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-text-editor\" data-id=\"3fbf974f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<a class=\"twitter-timeline\" data-lang=\"es\" data-width=\"500\" data-height=\"500\" data-theme=\"light\" href=\"https:\/\/twitter.com\/UNANManagua?ref_src=twsrc%5Etfw\">Tweets by UNANManagua<\/a> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script> \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e724002 elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-spacer\" data-id=\"e724002\" 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p\u00fablicas de Nicaragua junto a emprendedores nicarag\u00fcenses se&#8230;<\/p>\n","protected":false},"author":34,"featured_media":166919,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[52,18],"tags":[],"class_list":["post-166918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-direccion-de-investigacion","category-notas-informativas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Mercado digital, \u00e1rea en la que se capacitan los emprendedores con el 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